(CNN) - From Coca-Cola to Microsoft, some of the most recognizable brands in the world of business have joined forces in the fight against human trafficking and slavery.
The International Labor Organization estimates that 21 million people are currently trapped in slavery, with almost every country on the planet affected, according to the United Nations Office on Drugs and Crime (UNODC).
Many of these victims are children, often caught up in sex trafficking and prostitution.
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Now a group of corporate titans have decided to take action by forming the Global Business Coalition Against Human Trafficking (gBCAT).
The roll call of blue-chip businesses involved is diverse as it is impressive and includes Coca-Cola, ExxonMobil and Delta Airlines, ManpowerGroup, Carlson, LexisNexis, NXP, Microsoft and Travelport.
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Capitalizing on their combined expertise, resources and global reach, the group hopes to tackle issues such as sex trafficking – especially the commercial exploitation of children in the travel and tourism industry – by raising awareness among consumers, suppliers and partners.
One of the key strategies is to develop and share best practices for addressing the vulnerability of businesses to human trafficking in their operations.
"Fully engaging the corporate community is a critical step in the war to end modern day slavery,” said David Arkless, President, Global Corporate and Government Affairs, ManpowerGroup and co-chair of gBCAT.
“Human trafficking is a global problem which can only be eradicated by mobilizing global solutions. Corporations need to take action, get involved and become part of the solution.”
This is very good!
I agree it is good yet how to stop gov.abues in offices with I gov.s of all types some times it's at the top of the gov.n higher the power n money men at the top make things look bad an gov.s an fokes an in some cass with a crack bag an a line of coke.so what do we the people of the earth do when gov.s have no gusts as it is the land of the brave I live in is that it an nachral 4 all life?it may gust me the persin of earth.pnm.
Another case of business being ethical. The philantropic tradition of business has always been admirable. Not all of the corporate community is unscrupulous.
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I guess in 2012 they decided to pull their CEO heads out of the Sand where they could claim not to know anything, Only a shame that Office forces their hands into compliance to human rights. Here in Holland it is not exactly slavery, but having the whole of the Public System watch my every move on Internet and making sure I don't get a business licence counts does it?
I think we is time the world hear truth bout nature and how its trying to fix by itself but these time it should be true to all human. Me. So they can make concise by them self.it won't bring fear to ppl is going to make u think twice before killing. Each other.
How do u decide a nacion economy with out ppl participating. Is the same way peace should be decide in a room with all the leaders of the world. Just let them know how bad is. What president will rule a nacion if there will be not nacion,or what. Gold could be value if we can cure cancer yet.
Civic capitalism like this is wonderful. The pure profit motive alone sacrifices jobs and social engagement for Governments since World War 2 ended just got worse and worse.
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