September 25th, 2012
09:31 AM ET

Global brands team up to fight slavery

(CNN) - From Coca-Cola to Microsoft, some of the most recognizable brands in the world of business have joined forces in the fight against human trafficking and slavery.

The International Labor Organization estimates that 21 million people are currently trapped in slavery, with almost every country on the planet affected, according to the United Nations Office on Drugs and Crime (UNODC).

Many of these victims are children, often caught up in sex trafficking and prostitution.

Read More: Women raped by Sinai traffickers find help

Now a group of corporate titans have decided to take action by forming the Global Business Coalition Against Human Trafficking (gBCAT).

The roll call of blue-chip businesses involved is diverse as it is impressive and includes Coca-Cola, ExxonMobil and Delta Airlines, ManpowerGroup, Carlson, LexisNexis, NXP, Microsoft and Travelport.

Read More: Nestlé advances child labor battle plan

Capitalizing on their combined expertise, resources and global reach, the group hopes to tackle issues such as sex trafficking – especially the commercial exploitation of children in the travel and tourism industry – by raising awareness among consumers, suppliers and partners.

One of the key strategies is to develop and share best practices for addressing the vulnerability of businesses to human trafficking in their operations.

"Fully engaging the corporate community is a critical step in the war to end modern day slavery,” said David Arkless, President, Global Corporate and Government Affairs, ManpowerGroup and co-chair of gBCAT.

“Human trafficking is a global problem which can only be eradicated by mobilizing global solutions. Corporations need to take action, get involved and become part of the solution.”

Post by:
Topics: Life In Slavery

soundoff (13 Responses)
  1. kathleen

    This is very good!

    September 27, 2012 at 4:15 pm | Reply
  2. Pnm9pnm

    I agree it is good yet how to stop gov.abues in offices with I gov.s of all types some times it's at the top of the gov.n higher the power n money men at the top make things look bad an gov.s an fokes an in some cass with a crack bag an a line of what do we the people of the earth do when gov.s have no gusts as it is the land of the brave I live in is that it an nachral 4 all life?it may gust me the persin of earth.pnm.

    October 1, 2012 at 1:07 pm | Reply
  3. Leslie T. Lox

    Another case of business being ethical. The philantropic tradition of business has always been admirable. Not all of the corporate community is unscrupulous.

    October 7, 2012 at 10:08 am | Reply
  4. machinemommy

    I guess in 2012 they decided to pull their CEO heads out of the Sand where they could claim not to know anything, Only a shame that Office forces their hands into compliance to human rights. Here in Holland it is not exactly slavery, but having the whole of the Public System watch my every move on Internet and making sure I don't get a business licence counts does it?

    October 12, 2012 at 4:01 am | Reply
  5. gillbert

    I think we is time the world hear truth bout nature and how its trying to fix by itself but these time it should be true to all human. Me. So they can make concise by them won't bring fear to ppl is going to make u think twice before killing. Each other.

    November 8, 2012 at 11:50 pm | Reply
  6. gillbert

    How do u decide a nacion economy with out ppl participating. Is the same way peace should be decide in a room with all the leaders of the world. Just let them know how bad is. What president will rule a nacion if there will be not nacion,or what. Gold could be value if we can cure cancer yet.

    November 9, 2012 at 12:06 am | Reply
  7. Simon

    Civic capitalism like this is wonderful. The pure profit motive alone sacrifices jobs and social engagement for Governments since World War 2 ended just got worse and worse.

    November 21, 2013 at 6:53 pm | Reply

Post a comment


CNN welcomes a lively and courteous discussion as long as you follow the Rules of Conduct set forth in our Terms of Service. Comments are not pre-screened before they post. You agree that anything you post may be used, along with your name and profile picture, in accordance with our Privacy Policy and the license you have granted pursuant to our Terms of Service.