Not only are apps making our lives a lot more convenient, now they can help us be better humanitarians.
Demand the Brand is an app that allows you to take a picture of a product, place a "SlaveFREE" logo on it, and post it to an interactive map where users ask whether products they consume are produced by slaves. The purpose of the app is for consumers to demand that the brands they use are not produced by slave labor.
The app was launched alongside Call+Response, a documentary directed by musician Justin Dillon that exposes modern-day slavery across the world. It features political leaders, actors and musicians in the film speaking up about anti-slavery efforts.
“I realized that people don’t just want to be aware. They really want to have things to do, and that’s what Call+Response is about,” Dillon said.
“It’s not only the call, letting people know it’s not just information, but it’s the response, the action - you can’t have one without the other.”